The McGurk Effect

Hey Everyone,

As we are currently creating our own audio tracks for our re-created movie trailers, I thought of this interesting video I saw once. This video is about The McGurk Effect which is about our senses of sight and sound. In a nutshell, this effect is makes you aware of your brain's sight perception. When you hear someone making a sound, you recognize not only the sound, but how the sound is made. This includes small things that you don't even realize you are picking up. For example, how the lips are moving. The cool thing about knowing this is when you apply the McGurk Effect. Lets say the person you are watching is making the same sound, but moving their lips in a way that you know creates a different sound, suddenly you don't hear the actual sound but rather the one that those lip movements should be making! This video demonstrates this phenomenal occurence. Also, no matter how much you know about this effect, you can't over ride your sight perception! This can really show the power of sight and sound in art. One little change can create a whole illusion. Check it out :)